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MCC-201 Valid Test Question - MCC-201 Exam Guide

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The MCC-201 certification exam is a challenging and rigorous test that requires candidates to demonstrate their understanding of Marketing Cloud Connect. MCC-201 exam is designed to evaluate the candidate's ability to implement and manage Marketing Cloud Connect, including data synchronization, email marketing automation, and customer journey management. MCC-201 Exam also tests the candidate's knowledge of best practices for data management and integration between Salesforce and Marketing Cloud.

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Earning the Salesforce MCC-201 (Marketing Cloud Connect Essentials) Certification demonstrates a candidate's commitment to mastering Marketing Cloud Connect, which is a critical component of the Salesforce platform. Marketing Cloud Connect Essentials certification is highly valued by employers and can lead to career advancement opportunities in the marketing cloud industry. Additionally, the certification provides professionals with the skills and knowledge needed to help their organizations achieve marketing automation success.

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q61-Q66):

NEW QUESTION # 61
Northern Trail Outfitters wants to know the number of Contacts in their account. This information needs to be emailed to their Chief Marketing Officer on a weekly basis.
What could be configured to meet this request?

A. Query the _Subscriber Data View and Extract it weekly
B. Configure the Contact Extract Activity in Automation Studio
C. Query the _Contact Data View and transfer it weekly
D. Schedule the Contacts Counts Standard Report

Answer: A

Explanation:
To know the number of contacts in their account and email it to their Chief Marketing Officer on a weekly basis, Northern Trail Outfitters should schedule the Contacts Counts Standard Report. This report shows how many contacts are in Marketing Cloud across different channels and platforms. The report can be scheduled to run at a recurring interval and emailed to one or more recipients. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_rn_contacts_count_report.htm&type=5

NEW QUESTION # 62
A customer wants to import the previous 10 years of customer purchase data in their Marketing Cloud account. Through discovery, it is determined there are over 200 million records they plan to upload via the REST API, and this volume will continue to grow as the current purchase data is added.
Which two questions should be asked for further discovery?
Choose 2 answers

A. Why do they require 10 years of historical data in Marketing Cloud?
B. Does their License include the Large Data Extensions feature?
C. Does their License include support for REST APIs?
D. How many API calls are included in their License?

Answer: A,D

NEW QUESTION # 63
A customer wants to link web analytics data to subscriber data.
How should this be set up in Data Designer?

A. Link to the Web Analytics SFTP
B. Link to the Web Analytics Provider API
C. Link to the Marketing Cloud API
D. Link to Marketing Cloud data extensions

Answer: D

NEW QUESTION # 64
Northern Trail Outfitters upgraded their Marketing Cloud account which now includes a Sender Authentication Package (SAP), They send regularly 300,000
What should they be aware of with respect to sender reputation?

A. They should send at least 250,000 messages per month to maintain their sender reputation.
B. They should have a shared IP since their volume is under 500,000 messages per month.
C. They should have one SAP for transactional sends and another for commercial sends.
D. They should have one dedicated IP address for every 100,000 messages send per month.

Answer: A

NEW QUESTION # 65
An entertainment company is hosting events across the country in different venues. They want to use Contact Builder to feed Journey Builder. Contacts who enter a journey will go through a decision split based on the type of event. The journey will send a series of emails and one of them will contain the venue details dynamically populated with AMPscript.
The company collects the following information:
*Customer data (email address, first name, last name....)
*Event registration (email address, event ID, event name, event type, venue ID....)
*Venue details (venue ID, venue name, venue address....)
*Payment details (email address, event ID, total paid....)
The company does NOT want to link everything in Contact Builder. Which two data extensions should be incorporated inside Contact Builder? Choose 2 answers

A. Venue Details
B. Event Registration
C. Customer Data
D. Payment Details

Answer: B,C

NEW QUESTION # 66
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